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Kia Sorento: Why Would You Consider It

Campaign Strategy for Marketing Kia Sorento:

Produced by Kia Motor in South Korea since 2002, this Sport Utility Vehicle Kia Sorento is a mid-size crossover. For promoting the market launch of Sorento in 2014 in U.S, a campaign under the title ‘It has an answer to everything” has been created by Goliath and David and had been started during XLVII Super Bowl. Another commercial “Space Babies” which was directed by Jake Scott had been premiered during the Super Bowl’s fourth quarter XLVII, where the existence of “Babylandia”, a fancy planet which was followed by girls, infants, boys, pandas and dogs along with many more who proceed towards the journey to Earth waiting to join their new families.

Expanded version of the commercial “Space Babies”:

The “Space Babies” expanded version where a curious child offers to pass an alternative theory but the father’s quick thinking relies upon the jukebox that is UNO voice activated and hence changes the subject so as to survive yet another day in parenthood adventures. The extended version had even been uploaded in you tube. The end of Super Bowl premiere led to the showcasing of “Space Babies” on air in 33,000 screens across the nation which was commenced on 1st February and became a part of National Cinemedia’s First look and Screen vision.

“Tight Space” explored CUV’s most important features:

Another commercial “Tight Space” which was directed by Colin Jeffery and Peter Darley Miller revealed CUV’s two features which were power lift gate as well as power folding mirrors. The feature would readily help any determined father manage even the slimmest garbage in the presence of his children and skeptical wife. The commercial “Tight Space” was premiered both on television and you tube.

Photo Gallery of Kia Sorento

Technical Characteristics of Kia Sorento

Technical Characteristics of 2009 Kia Sorento 3.3 produced by Kia (KR).

Body Type Sport-utility vehicle 5 doors / 5 seats
Weight 1845 Kg
Length 4590 mm
Height 1730 mm
Wheelbase 2710 mm
Front Track 1580 mm
Rear Track 1580 mm
Ground Clearance 208 mm
Fuel Capacity 80 liters
Engine location front
Engine alignment unknown
Drive Wheels Front wheel drive
Steering rack & pinion VPAS
Fuel Supply System EFI
Max Power 245HP (181 kW) @ 6000 rpm
Max Torque 309Nm @ 4500 rpm
CO2 Emissions n/a
Engine Coolant water
Displacement 3342 cc
Bore 92 mm
Stroke 84 mm
Cam Design DOHC - Double Overhead Camshaft (per bank)
Cylinders n/a
Valves per cylinder 4
Total Valves 24
Compression Ratio 10.4:1
Aspiration Normal
Front Brakes VeDi
Rear Brakes Di-S-ABS
Standard Wheels 7.0JJ x 16 / 7.0JJ x 16
Standard Tyres P245/70 R 16 / P245/70 R 16
Suspension Front I.MS.CS.ARB.
Suspension Rear I.MultiLi.CS.
Transmission 5 speed automatic
Number of gears 5
Acceleration 0-100 Km/h n/a
Acceleration 80-120 Km/h n/a
Top Speed n/a
City n/a
Road n/a
Mixt n/a

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